AcquireUp
AcquireUp provides seminar marketing for financial professionals through managed campaign strategy, audience targeting, digital advertising, direct mail, registration communications, and campaign reporting. Its offering combines services associated with White Glove, LeadJig, and Acquire Direct. Campaign options include custom and attendance-based payment structures.
Overview
AcquireUp specializes in seminar marketing for financial professionals. The current offering brings together capabilities associated with White Glove, LeadJig, and Acquire Direct. Reviewed services include campaign planning, audience targeting, digital advertising, direct mail, registration communications, analytics, and options related to venues and confirmation calls.
The engagement is narrower than a general marketing platform: its central purpose is to recruit households for advisor-hosted events and support the campaign surrounding those events.
Who it may suit
AcquireUp may suit a financial professional planning an educational or meal-based seminar who wants a provider to coordinate audience recruitment and campaign operations. The company addresses both first-time hosts and buyers with established seminar programs in the United States and certain Canadian markets.
The fit depends on local availability, event economics, advisor follow-up capacity, and comfort with the applicable campaign payment structure.
RIA marketing services
AcquireUp’s specialist work covers event and seminar marketing, managed digital campaigns, direct mail, and attendee recruitment. The referral component comes from attracting prospective households for an event rather than merely helping the advisor capture traffic it already receives.
Venue support, confirmation calls, analytics, and the LeadJig platform assist the broader campaign.
How the engagement works
The buyer selects the seminar format, topic, venue, geography, brand treatment, and campaign approach with support from a marketing consultant. AcquireUp then operates the relevant promotion and registration workflow through its service team and LeadJig technology. Public materials describe custom-crafted campaigns with a one-time campaign fee and performance-based campaigns charged per attending household.
No current dollar amounts are disclosed, and the exact qualification and billing rules are not established in the reviewed evidence.
What stands out
The supportable distinction is a focused seminar-marketing operation with both managed execution and campaign software. The availability of two payment structures gives buyers a meaningful commercial choice to examine, while real-time campaign information may help them prepare for the event and follow-up.
Actual attendance and business results will depend on the campaign, market, event, and advisor follow-up rather than the payment structure alone.
What to clarify before contacting
Request written definitions for an attending household, qualification standards, no-shows, cancellations, replacements, and all billable events. Confirm who pays for advertising, mail, venues, food, and confirmation calls; who owns registrant data; and who performs post-event contact. Buyers should also verify geographic availability, integration options, export rights, campaign minimums, refund or rescheduling terms, and the responsibilities of each brand within the AcquireUp relationship.